> ## Documentation Index
> Fetch the complete documentation index at: https://docs.writesure.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Feedback workflow

> What each lead status means, how to mark outcomes, and why it matters.

After a lead reaches your **Inbox**, you can mark what happened with it. Feedback is quick to give and does real work behind the scenes: it powers the public contact and close rates, sharpens how we match leads to you, and flags genuinely invalid leads for quality review.

## Marking a lead

Open any lead in your Inbox and choose a status. You can add an optional note, and you can re-mark a lead later as the outcome changes — your feedback is kept as a history, and the most recent status is shown on the lead.

## What each status means

| Status             | Use it when                                                                        |
| ------------------ | ---------------------------------------------------------------------------------- |
| **Contacted**      | You reached the person and had a conversation.                                     |
| **Sold**           | The lead resulted in a policy. This is the outcome that drives your close rate.    |
| **No answer**      | You tried but couldn't reach them yet. Keep trying — this isn't a quality problem. |
| **Bad number**     | The phone number is disconnected, wrong, or unreachable.                           |
| **Not interested** | You reached the person and they declined.                                          |

<Tip>
  Mark **Contacted** as soon as you connect, even before you know the outcome. It keeps your contact-rate data accurate and you can update to **Sold** or **Not interested** later.
</Tip>

## Why feedback matters

<CardGroup cols={2}>
  <Card title="Transparent stats" icon="chart-line">
    Aggregated contact and close rates are published openly. Your feedback keeps those numbers honest.
  </Card>

  <Card title="Better matching" icon="wand-magic-sparkles">
    Outcome data helps us route the right leads to the right campaigns over time.
  </Card>

  <Card title="Quality review" icon="clipboard-check">
    Marking genuinely invalid leads is the first step toward a quality credit.
  </Card>
</CardGroup>

## Invalid leads and credits

If a lead is genuinely invalid — for example, a disconnected or wrong number — mark it **Bad number**. Under our lead-quality policy, verified invalid leads may be eligible for a credit after review.

<Note>
  Leads are non-refundable as a rule — a delivered, exclusive lead is the product. Quality credits are a separate, reviewed exception for leads that fail our validity standard, not a way to return leads that simply didn't convert. See the [Billing FAQ](/billing) for how credits are applied.
</Note>